ROOM 1015
LOVE-O-MATIC

2025

PERFUMER
Jerome Di Marino

strawberry
blackcurrant
lemon

clean notes
bubblegum

ambrette butter
cedarwood
musk

‘Born from the poetic chaos of a Paris laundromat, Love-O-Matic is a scent that captures the beauty of life’s small, cinematic moments.⁠ Think clean laundry, strawberry gum, and that electricity of an unexpected connection. Inspired by quiet afternoons spent watching strangers fall in and out of love, this fragrance is a tribute to accidental intimacy and everyday romance.⁠ Crafted by perfumer Jérôme Di Marino, Love-O-Matic blends the comforting clarity of clean musks with a cheeky bubblegum twist — for a fragrance that’s both nostalgic and modern, innocent and charged.⁠’ – Room1015

I’ve yet to be impressed by Room1015 and Love-O-Matic isn’t doing much for me either. It’s not an unpleasant fragrance, but perhaps not fully what I was expecting, and for what it is, I’ve smelled better.

When you look at the marketing and description, there’s a mix of clean and bubblegum, but in reality, I find it to lean heavily into the candied bubblegum direction. None of the mintiness of bubblegum (to be fair, they do mention strawberry bubblegum, although I don’t smell strawberry either), but much more of a sweet and sour bubblegum or candy. More importantly, I did not get a strong sense of fresh laundry or white musks here.

It opens with a cleaning-product lemon and candied sweetness, followed by mostly florals. There are no flowers listed in the notes, but to my nose, florals are super prominent here. It has a powdery facet and the whole combination feels a bit 90’s, early 2000’s, kitchy-dated. At best it smells like a spray or detergent to use with the laundry, but not like the cleaned end-result.

I see more of the lemon-tinged sweet bubblegum throughout, but I would much prefer a Teo Cabanel Deja Vu for that aesthetic. Love-O-Matic is okay, but forgettable in my experience.