‘SAMŪM ignites the senses from the very first moment: a dazzling spark of Greek saffron and cinnamon sets the stage, warmed by the seductive sweetness of praline. At its heart, wild osmanthus absolute intertwines with rose and swirling incense, while supple leather amplifies the fragrance’s daring character. Finally, the base settles into a refined blend of cedarwood, earthy patchouli, papyrus, and rich moss, grounding the composition in magnetic strength. To truly understand the soul of this perfume, one must know the natural phenomenon that inspired it. The Samūm is a strong, hot, dry, dust-laden wind that blows across the Sahara, Jordan, Iraq, Syria, and the deserts of the Arabian Peninsula. It is a true sandstorm accompanied by extreme climatic anomalies. Its temperature can exceed 54 °C (129 °F), while relative humidity can drop below 10%. The Samūm is a wind that seems to destroy everything in its path, sweeping away all in its relentless force. Yet, in its destructive fury, it carries a promise of renewal. By clearing away the old, it paves the way for new life and fresh beginnings. This fascinating duality—the idea of a force that destroys to create anew—is at the heart of this exceptional fragrance.’ – Anomalia Paris