BMW
M – 2025

2025

PERFUMER
Frank Voelkl
Alexandra Monet

lemon
pink pepper
cinnamon

geranium
lavender
aldolone

patchouli
norlimbanol
amber woods

Part of the 2025 M collection: M – 1972, M – 1985 & M – 2025.

‘The BMW M Fragrance Collection. The three BMW M fragrances, 1972, 1985 and 2025, represent the passion for performance and sportiness and embody the technology and design of the M models (…) Present and future. The BMW M5 is powering into a new era. With 40 years of history under its belt, the high-performance sedan is now entering its seventh model generation and features an electrified drive for the first time. The intense Eau de Toilette 2025 channels this evolution and embodies the aspiration of a world without limits where culture, individuality, and a sense of global community take the wheel. The fragrance has a Fougère heart note and stands out for its its fresh and aromatic accords. The powerful red of the bottle represents the third M stripe. – BMW Lifestyle