BURBERRY
EST. 1856

2026

PERFUMER
Florian Gallo

incense
cedarwood
leather
longjing tea

Part of the 2026 Prorsum collection.

‘Est. 1856 Eau de Parfum evokes the atmosphere of Burberry’s first store in Basingstoke, Hampshire. An ode to a world of skill and quiet ritual, reimagined in a scent that connects past and present. Each fragrance in the Prorsum Collection is crafted using a new technique inspired by fabric weaving, reflecting our design heritage. Three signature scent notes are woven with a fourth: the raker. Created by perfumer Florian Gallo, Est. 1856’s incense oil and cedarwood oil recall traditional fabric looms, while a leather accord evokes the scent of craftsmanship. A Longjing tea accord – the raker – adds an aromatic lift. Just like the red ‘raker line’ in the House Check, this sharp, vibrant accord creates a distinct, bold energy.’ – Burberry