‘An olfactory trip to Italy is on the cards when an Acqua di Parma fragrance is around. Founded by Carlo Magnani in 1916, while on a mission to discover his own personal cologne, the brand has been committed to preserving the country’s vibrant culture through scent. How? By recreating the golden rays of the Italian sun, crystal-clear shorelines, and tranquil cobbled streets through parfums infused with rich citrus, sandalwood, and bergamot. Pack your suitcase, and spritz away.’ – Selfridges
